via Search Engine Journal

Google Addresses Redirects and Ranking Signals

Google has clarified the relationship between server-side redirects, ranking signals and canonicalization, Search Engine Journal reports.

Google has clarified how server-side redirects relate to ranking signals and canonicalization, according to Search Engine Journal.

The available source summary identifies both ranking signals and canonicalization as subjects of Google’s explanation. It does not describe the specific effects discussed.

The summary also does not distinguish between redirect types or provide implementation guidance.

What this means for marketers

Review the full clarification before making decisions about server-side redirects. The summary alone does not establish how a particular redirect would affect ranking signals or canonicalization.

Source: Search Engine Journal — https://www.searchenginejournal.com/google-explains-how-redirects-affect-ranking-signals/595967/

This is an original summary published for informational purposes; all rights to the underlying reporting belong to the source.

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